What is HLJ Creative?

HLJ Creative is a Columbia, SC web design and brand development company founded in 2011 by Helen Lafaye Johnson. Our team of web and marketing professionals creates high quality responsive websites and unique branding for all types of businesses and organizations. We also provide comprehensive online marketing services including copywriting, social media management, search engine optimization, online marketing consulting, and more.

What drives HLJ Creative?

HLJ Creative was born in 2011 out of an interest in the web and a desire to create websites that sound right and look good too. Spending time with clients discussing their brand identity and online presence doesn't feel like work - we really enjoy connecting with people, hearing how they got started in their line of work, and learning about where they want to go in the future. Helping clients grow their web presence is our passion: business growth, sales growth, growth in awareness, growth of followers, growth in online content, growth in unique website visitors, etc. - no matter what, growth is the goal.

What's our vision?

Day-to-day, we set out to create an end product that clients love and that will help them accomplish their objectives. Long term, our vision is to continue to develop strong partnerships with talented web professionals to work together to produce superior and novel branding and web experiences.

Are we a match? We are a good match if…

When you’re choosing a web design and branding company to partner with for your business or organization, it’s important to know ahead of time if you have the same values when it comes to your online presence.

  • You want to take the time to think strategically with us about who you are, what you represent, your business goals, and what image you want to convey to your target audience.
  • You understand that creating a brand and a website is not always a turn key process if you want it to look and function the way you want it to.
  • You’re willing to take the time undergo the process of developing the right “look,” impactful copy, and the latest functionality.
  • You appreciate good design and know the difference between unique branding versus generic graphics.
  • You enjoy making a personal connection with your web design company and want to know that you won’t be “passed off” to account managers and people who aren’t invested in your online success.