Our Team

Eric Parton

Digital Strategist

Eric Parton is a multi-time, Emmy Award-winning art director and digital strategist with over a decade of experience creating in web, video, branding, and print campaigns for notable brands such as the NBA, Geico, AT&T, UPS, Turner Broadcasting and Wells Fargo, as well as numerous regional and local businesses, state government, and non-profit organizations, both nationally and internationally.

This experience provides a wide-angle view of how online and offline marketing work together for a wide variety of businesses, as well as how customers engage with and discover their products and services. At HLJ Creative, Eric brings the creative and the analytical together through Search Engine Optimization—identifying low competition/low cost-per-click keywords, phrases, and questions that potential customers are actively searching for to generate higher quality leads.

When he's not at the computer, you can usually find him in the southern Appalachians hiking with his wife and two kids, exploring small towns for great food, or playing music.

Favorite color: Spanish Orange
Must drink: Pinot Noir
Ambitions: Hike the entire Appalachian Trail
Favorite band: Mutemath
Pet peeve: Glitter
Words of wisdom: "If you really want to live, why not try and make yourself..." - Incubus